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Articles Tagged copywriting

It takes as much energy to wish as it does to plan. — Eleanor Roosevelt
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Every Website is an Essay

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Robin Rendle
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Every website that’s made me oooo and aaahhh lately has been of a special kind; they’re written and designed like essays. There’s an argument, a playfulness in the way that they’re not so much selling me something as they are trying to convince me of the thing. They use words and type and color in a way that makes me sit up and listen.

And I think that framing our work in this way lets us web designers explore exciting … Read article “Every Website is an Essay”

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Nownownow

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Chris Coyier

Matthias Ott, relaying an idea he heard from Derek Sivers:

Many personal websites, including this one here, have an “about” page. It’s a page that tells you something about the background of a person or about the services provided. But what this page often doesn’t answer – and neither do Twitter or Facebook pages – is what this person really is up to at the moment. A page that answers questions like: What are you focused on at this

… Read article “Nownownow”
Our Notes   /   Read at matthiasott.com