Mailchimp: Grow sales with Customer Journey Smarts
I posted a video of this talk some months back, but it was nearly an hour and a half long. Here’s an updated version that I gave at JAMstack_conf that’s only 30 minutes:
The gist is that the front-end stack is wildly powerful these days. Our front-end skillset can be expanded to give us power to do back-end-ish things and talk with APIs that allow us to build entire products in a way we haven’t quite been able to before.