Let me just frame this for you: we're going to take a piece of production UI from a Sketch file, break it down into pieces of information and then build it up into a story we tell our friends. Our friends might be hearing, or seeing, or touching the story so we are going to interpret and translate the same information for different people. We're going to interpret the colors and the typography and even the sizes, and express them … Read article
I have been asked to lead product development on a team. This is somewhat of a new journey for me because I'm generally used to calling myself a web designer rather than a product manager or strategist.
The toughest part of this job for me has been organizing my thoughts. I've written an executive summary for the product we're building, done some competitive research and even dusted off my limited MBA education for a SWOT analysis. Oh yeah, now … Read article