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Options for Hosting Your Own Non-JavaScript-Based Analytics

There are loads of analytics platforms to help you track visitor and usage data on your sites. Perhaps most notably Google Analytics, which is widely used (including on this site), probably due to it's ease of integration, feature-richness, and the fact that it's free (until you need to jump up to the enterprise tier which is some crazy six-figure jump).

I don't take any particular issue with Google Analytics. In fact I quite like it, especially as I've learned … Read article

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Introducing Netlify Analytics

You work a while on a side project. You think it's pretty cool! You decide to release it into the world. And then… it goes well. Or it doesn’t go well. Wait, is that right? You forgot to add analytics — it just didn’t cross your mind at the time. Now you’re pretty curious how many people have been visiting the site, but… you’re not sure. Enter Netlify Analytics.

There are so many times where I:

  • Forget to add analytics
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Extending Google Analytics on CSS-Tricks with Custom Dimensions

The idea for this article sparked when Chris wrote this in Thank You (2018 Edition):

I almost wish our URLs had years in them because I still don't have a way to scope analytic data to only show me data from content published this year. I can see the most popular stuff from the year, but that's regardless of when it was published, and that's dominated by the big guides we've had for years and keep updated.

I have … Read article

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Keen makes it a breeze to build and ship customer-facing metrics

Keen is an analytics tool that makes it wonderfully easy to collect data. But Keen is unique in that it is designed not just to help you look at that data, but to share that data with your own customers! Customer-facing metrics, as it were.

Keen works just the way you would hope: it's super easy to install, has great docs, makes it very easy to customize to collect exactly what you need, and crucially, it is just as easy … Read article

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Sponsored: Analytics for Lazy Developers

Here's an incomplete list of analytics tools I've personally used: Google Analytics, Alexa, Gauges, FullStory, NewRelic, and Woopra.

Perhaps you've used some others? Mixpanel, Heap, KISSmetrics, Rollbar?

They are all different and do interesting and valuable things for our businesses. Integrating them means integrating their third-party JavaScript into your site. What if you want to add one or remove one? You're back in the code making all those adjustments. And heaven forbid one of them updates its API...you're on the … Read article

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Google Analytics Can Show You Screen Resolution ≠ Browser Window

It was five years ago when I wrote Screen Resolution ≠ Browser Window. The idea was that, at the time, there was a lot of talk about monitor size in relation to how we design websites. JavaScript is happy to tell the dimensions of a monitor: screen.width. But how useful is that? Isn't it more useful to know how big the actual browser window is? Of course, it is. We don't write media queries based on screen.width, … Read article

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Sponsor: Segment, the last integration you’ll ever need.

Are you tired of integrating third-party services into your website? Yeah, we were too. That’s why we made Segment.

From advertising to personalization and support, our extensive partner network includes the industry’s leading marketing technology solutions, data warehousing and analytics tools. Segment’s developer-friendly APIs set the standard for customer data platforms and is trusted by thousands of awesome companies like New Relic, Crate & Barrel, Intuit, Product Hunt, Instacart, InVision, and Bonobos.

With Segment you can reclaim hours of … Read article

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Learning to Use Google Analytics More Effectively at CodePen

Here's how most people use Google Analytics: you copy and paste the default tracking snippet into your templates. Look at the pageview data that comes in. That's all good, but that isn't the most useful analytics for many sites. Google Analytics can track just about anything. It's very flexible and very powerful. Philip Walton and I co-wrote this article to show you how to do some custom GA stuff to help you collect data you maybe didn't know you could Read article