– The overall look
– Logo/Header area
– The seemingly random rectangles of color. (and the overlapping.)
– Boxes on the left which pop out when clicked.
Things I don’t like:
– Small text on the left and bottom – I have no idea what they say.
– The Search and Newsletter Signup Area on the bottom left. It’s awkward and difficult to understand what that is.
Okay, criticisms/complaints about the current site. Not a fan of left-justified websites – strikes me as old-school. Different color/palette for each section also strikes me as old school. Homepage is kinda dark overall and muted – meh (where is that ladies’ nose? Fades to nothing!). On the secondary pages, a little miffed that I cannot click on your logo to take me home. I’d like the the main nav to give me a visual clue as to where I am on the website. I don’t get the side pop-outs – completely lost on me (don’t expect anyone to read vertically). The title meta tags are not accurate with the content of the pages, which is an easy fix. No favicon.
These are just my observations. It wouldn’t take too much to modify the current design to make it more contemporary – don’t need to redesign everything. Good luck!