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  • #24391
    alliwagner
    Participant

    Hi all,

    Can you recommend sites for analyzing website traffic, keywords, demographic data, and consumer search behavior?

    I want to start learning more about web analytics and strategy.

    Thanks for your time,
    Allison

    #55239
    Matt
    Member

    That or Mint.

    #54971
    alliwagner
    Participant

    thanks guys,

    what about viewing the stats of your competition?
    finding out which sites are most popular with a given demographic?
    find out that demographics online behaviors?

    #55046

    Google Analytics for website and Feedburner for RSS analytics. These generally are my first points of call as they are both free and very usable.

    I hear Mint is very good but it isn’t free and requires self hosting. Paid hosted options worth a mention are CrazyEgg, Clicky and Woopra.

    As for measuring your site against competition you need to look at sites like Alexa, Compete and HitWise.

    I hope that’s what you’re looking for :=)

    #55048
    alliwagner
    Participant

    thanks!

    I’m specifically looking to answer the question, "What sites are most popular among women ages 35-55?"

    I’ll start diggin around with the sites you mentioned

    #63409
    Angel
    Participant

    I have experienced http://www.thewebpole.com it gives more information about the web analysts and you can get information from here.

    #63413
    SAiNT
    Participant

    found this recently:
    http://w3counter.com/
    never tried it though..

    #63438
    TheDoc
    Member

    Alli, it’ll be difficult to find that kind of specific information. Generally the people that are doing that research aren’t giving away the answers for free.

    #63441
    noahgelman
    Participant

    Alexa has all kinds of stats including which demographics are represented and such.

    #63293
    ozee
    Member

    There are a great number of tools that google offers for free that you can utilize as well… http://www.google.com/insights/search/# and then there is http://www.google.com/trends there is the keyword tool built into adwords, which requires an account, but you don’t have to add a site and won’t cost you anything that way. http://adwords.google.com and lastly, though not for long, there is the search-based keyword tool http://www.google.com/sktool/# Enjoy!

    #288758
    jack7574
    Participant

    I discovered this tool recently, in addition to discovering the statistics of your website, it can give you a lot of information on the websites of your competitors:

    https://www.nachoanalytics.com
    See Anyone’s Analytics Account – See their sales and how they get them, in real time

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