[alliwagner]

Hi all,

Can you recommend sites for analyzing website traffic, keywords, demographic data, and consumer search behavior?

I want to start learning more about web analytics and strategy.

Thanks for your time,
Allison

[apostrophe]

This reply has been reported for inappropriate content.

Get yourself a Google account.
http://www.google.com/analytics/

[Matt]

That or Mint.

[alliwagner]

thanks guys,

what about viewing the stats of your competition?
finding out which sites are most popular with a given demographic?
find out that demographics online behaviors?

[davesgonebananas]

Google Analytics for website and Feedburner for RSS analytics. These generally are my first points of call as they are both free and very usable.

I hear Mint is very good but it isn’t free and requires self hosting. Paid hosted options worth a mention are CrazyEgg, Clicky and Woopra.

As for measuring your site against competition you need to look at sites like Alexa, Compete and HitWise.

I hope that’s what you’re looking for :=)

[alliwagner]

thanks!

I’m specifically looking to answer the question, "What sites are most popular among women ages 35-55?"

I’ll start diggin around with the sites you mentioned

[Angel]

I have experienced http://www.thewebpole.com it gives more information about the web analysts and you can get information from here.

[SAiNT]

found this recently:
http://w3counter.com/
never tried it though..

[TheDoc]

Alli, it’ll be difficult to find that kind of specific information. Generally the people that are doing that research aren’t giving away the answers for free.

[noahgelman]

Alexa has all kinds of stats including which demographics are represented and such.

[ozee]

There are a great number of tools that google offers for free that you can utilize as well… http://www.google.com/insights/search/# and then there is http://www.google.com/trends there is the keyword tool built into adwords, which requires an account, but you don’t have to add a site and won’t cost you anything that way. http://adwords.google.com and lastly, though not for long, there is the search-based keyword tool http://www.google.com/sktool/# Enjoy!

[jack7574]

I discovered this tool recently, in addition to discovering the statistics of your website, it can give you a lot of information on the websites of your competitors:

https://www.nachoanalytics.com
See Anyone’s Analytics Account – See their sales and how they get them, in real time

[Author]

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