Re: will redoing a website hurt your page rank on Google?

[Matt]

Remember when I said "Google robots as an old blind, deaf man that relies on a Braille reader to communicate"? Here’s a more correct version:

"Google robots as an old blind, deaf man that relies on a Braille reader to communicate and features ultimate organized randomness."

Other than the people that work for Google, I don’t think many people really understand how Google ranks pages. There’s the meta and popularity aspects, which control 90% of the ranking, but there’s another 10% that nobody (by "nobody", I mean people I’ve seen or met) really understands.