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Karen Barranco

Article

If Your Company Were a Couch…

Without even realizing it, our perceptions are cross-referenced with our memories. Our brains conjure up an emotional reaction when our eyes see familiar shapes, colors, and textures. This fun exercise uses various styles of couches to help you make decisions about the emotional response that best represents the personality of your company (or how you would like your company to be perceived). … Read article

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